By Omri Yacubovich | Head of Marketing @ Commerce Sciences
When determining the platform for your site, scalability is key. The platform needs the ability to grow and change with your business so it is constantly capable of meeting customer demands. A/B testing can teach you a lot about your visitors, including which visitor segments that consistently perform better with specific content and so much more.
Small details equal big differences in ecommerce. Couple that with the scalability of Commerce Sciences ability to test, engage and easily scale your site based on A/B findings is not only a smart move but a necessity in ecommerce.