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Top Conversion Optimization Secrets Used by Amazon

By Omri Yacubovich | Head of Marketing @ Commerce Sciences “If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.”...

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Scalable Ecommerce Personalization Is Easier Than You Think

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Each person is unique and comes to your website with their own motivations, needs and intent. Why is it that some companies are holding back...

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How Marketers Use Behavioral Targeting in Email

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Did you know that 44% of email recipients made a minimum of one purchase last year as the result of a promotional email? As someone using...

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Cheat Sheet: 4 CRO Tactics You Can Implement Today

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Here’s a cold, hard fact to chew on: 97% of people who visit your site don’t convert. There are numerous reasons people bounce without taking...

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How On-Site Personalization Reinforces Ecommerce Branding

By Omri Yacubovich | Head of Marketing @ Commerce Sciences “People are different, why keep your site the same?” This is the very premise of what our company does, via personalization for ecommerce...

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7 A/B Tests You Should Run on Your Ecommerce Website Today

By Omri Yacubovich | Head of Marketing @ Commerce Sciences A/B testing is a great e-commerce conversion optimization method for measuring the relative effectiveness of everything from web copy to...

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8 Key Ways to Scale Your A/B Testing Campaigns

By Omri Yacubovich | Head of Marketing @ Commerce Sciences When determining the platform for your site, scalability is key. The platform needs the ability to grow and change with your business so it...

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How to Prioritize Your A/B Testing for Maximum CRO Impact

By Omri Yacubovich | Head of Marketing @ Commerce Sciences As an e-commerce marketing professional, you understand the benefits of A/B testing. You understand that a few tweaks here and there can send...

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3 E-Commerce Personalization Tips to Help You Grow Your Email List by 300%

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Email marketing has been around almost as long as the Internet itself, but it’s not dead yet (despite many declaring it so over the last...

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5 Steps to More Personalized E-Commerce Strategy

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Not that long ago, a savvy retail salesperson could size up customers by their shoes, belt and what area of the store they went to first. By...

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